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34 - Rethinking Demand Generation | SaaS-Story in the Making with Matt Wolach

GTM Live

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Awe, I'm a Visionary and an Innovator.

i'm really trying to just break that that model. I don't think that it works. And he's really a true visionary and an innovator. So i'm happy to have him. He ought great to be here. Happy to dive into whatever direction you want to take this. Careful what you say wemi, go crazy. Ha hah. But tell me a little bit about what you're doing at refined labs lately, andn what's coming up. Yes. Awe act more like a part of their the clients. Were participating in cu b rs. If they want, we're in their sales force. Instance, we report on revenue, not on m

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