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223: The Sales Development Methodology

The Predictable Revenue Podcast

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Outbound Coaching - The First Elements

The first part of it is all about focus and targeting. The biggest thing is, and Colin, you mentioned this earlier, is mindset. And that has to come in with you from a strategic perspective. If you don't figure out the target, buyer personas, those accounts, their segment, their size, and focus they're going to be all over the map.

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