How to turn community passion into mainstream appeal

Jeff Yan, founder of Hyperliquid Labs, returns after one of crypto's most extraordinary moments - a $1 billion community airdrop that grew to $10 billion, built by a team of just 11 people who didn't stop to celebrate.

THE SHIFT NEWSLETTER

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PARTNERS

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FOLLOW JEFF YAN

• Twitter: https://x.com/chameleon_jeff

• Website: https://app.hyperliquid.xyz/trade

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DISCLAIMER

The info contained herein is for informational purposes only. Nothing herein shall be construed to be financial, legal, or tax advice. The content of this video is solely the opinions of the speakers who are not a licensed financial advisor or registered investment advisor. Trading cryptocurrencies poses considerable risk of loss. The speakers do not guarantee any particular outcome.

0:00 Introduction

1:35 Please Subscribe

2:01 Jeff’s Thoughts On Singapore

11:10 Partnerships: @JupiterExchange @KASTxyz

11:51 How To Make HyperLiquid A Cult For Those Outside Crypto To Come In

22:05 What Jeff Looks At For Reliable Teammates

24:51 Celebrations Or Right Back To The Grind

26:45 How Do You Test For High Integrity

28:31 How About Sleep? Is That A Thing At HyperLiquid

30:05 The Fear Of $300 Million Worth Of Token Hitting The Market Monthly Explained

31:41 Handling FUd, Criticism, & PR At HyperLiquid

32:28 How Does Jeff Personally Handle FUD

35:02 What’s The Problem With Buying Back Tokens When The Price Is High vs Low?

37:20 The Importance Of No Discretionary Element For HyperLiquid

39:04 Hyper EVM Explained Simply

40:00 Partnerships: @paradex @zashi_wallet

40:41 Jeff’s Take On The Success Of Hyper EVM So Far

44:05 HyperLiquid Improvement Proposal 3 Explained Simply

48:19 Why Should People Care?

51:33 Why Is It So Important To Bring All Finance On Chain

52:08 Why Is The HyperLiquid Approach Better

1:08:01 Partnerships: @Trezor @BitwiseInvest @SuiNetwork

1:08:58 Housing All Of Finance Meaning

1:12:23 Why Does HyperLiquid Have A Stablecoin USDH

1:14:39 What Is Kinetic & Why Does It Matter For The HyperLiquid Ecosystem

1:23:39 Where Did Fairness Cost Jeff The Most?

1:24:47 What Do You Want HyperLiquid To Be Remembered For

1:28:10 Closing Thoughts