Behind the Numbers: an EMARKETER Podcast cover image

Does Every Retailer Need a Chief Entertainment Officer (Like GAP)? | Reimagining Retail

Behind the Numbers: an EMARKETER Podcast

00:00

Examples of branded entertainment impact

Skye and Blake discuss films like Barbie and other brand-driven movies and their effects on affinity and purchases.

Play episode from 01:31
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app