The Bob Lefsetz Podcast cover image

Whitney Cummings

The Bob Lefsetz Podcast

00:00

What's Your New Pitch to Influencers?

Katzenberg: I was just pitching something to Quibi. It's a quick bite show. But those are not all this. They made the deal today with T-Mobile to have millennials who theoretically don't have long attention spans, have little bites on mobile phones. "I believe they give you a budget and you can kind of break it up based on what makes the most sense," says Katzenberg.

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