The Full Ratchet (TFR): Venture Capital and Startup Investing Demystified cover image

507. Consumer Retrenchment or Reallocation, AI Impact on GTM and Purchase Decisions, How to Balance Consumer Sentiment vs. Behavior, and Where Smaller Funds Win (Natalie Dillon)

The Full Ratchet (TFR): Venture Capital and Startup Investing Demystified

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Consumer AI adoption is still early

Natalie shares Maveron's survey showing limited agent use and that AI habits are nascent for most U.S. consumers.

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