Use your P&L as a baseline

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Tyler breaks down how your P&L, salaries, and company structure should determine the kind of work you go after, not just what happens to come in. If your margins feel off, the problem may not be your effort, it may be that you're selling the wrong jobs for the business you've built.

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Show Notes Notes: 00:00 Why Your Numbers Matter First 04:56 Match the Business to the Goal 11:59 Build the Real Financial Baseline 17:16 The Jobs Are Too Small 22:33Fewer Jobs, Better Margins 27:58 Use the Numbers to Restructure

Video Version:https://youtu.be/-D3kTUEcQ_g

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