How to Optimize Your Search Campaigns

The second thing to look at is your actual search campaigns. You're guaranteed doing broad match that's too broad or phrase match that'sToo wide a and you end search, and searchers are clicking on junk. The third area is your vendors. You should be looking to slash this down as close to pot as possible. And then the last indication, in a way, y, i would call it sindication. Lym, and then am, your peep, your p p l, your pay per lead or your paper click venders.