
Tue. 12/17 - Alexa Is A Hit, But Is It A Business?
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Exploring Amazon's Revenue Strategies and Microsoft's Edge Add-Ons Store
This chapter explores Amazon's strategies to boost user engagement with Alexa through monetization methods, including potential subscription services and media partnerships. It also discusses revenue-sharing opportunities with major media outlets and highlights Microsoft’s plans for the Edge add-ons store.
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Transcript


