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RV E37 - New Experiment Data - Self Reported Attribution and Form Conversion Rates | Revenue Vitals Live #5

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How to Experiment and Innovate at a Small Company

Small companies are in the best position to move quickly and run experiments. You don't need a lot of money to figure out whether something's going to work or not. Start with start with small budgets focus on a very like tangible outcome that you're trying to drive. Uh, make sure that you have the measurement setup so that if it's working you actually know.

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