122 - Using Your Strategic Narrative to Your Advantage | Andy Raskin
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The Importance of Strategic Narrative in Recruitment
The strategic narrative is a way for recruiters to share the company's mission with job candidates. It can make a really huge difference in retention and overall performance, says Zwara CEO John Sutter. "Once this is clear, you know, then like it at Zwara, everybody thinks of themselves on this mission," he adds.
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