RV 56 - Understanding Dark Social and How to Measure It | Revenue Circle
GTM Live
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The Importance of Having an Evangelist on Staff
I'm a huge fan of trying to have evangelists especially if you're doing or trying to do specific industry level avium Style marketing. I think that the Evangelist strategy rarely works if the person is not doing another job in the company too. In cybersecurity we have a hard time getting any companies on the record saying that they're using the technology right for clear reasons But what we what I do love to do is kind of use our customers as our evangelist and that works really well for in-person event formats Panel discussions those types of things.
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