Liz Hoffman on the Pandemic Stories Impacting Markets
Masters in Business
00:00
How to Tell a Good Story
CNN's John Sutter spoke with the author about his new book, "A Man Walks into a Store" He says he didn't want to focus on any specific industries or sectors. But there were some storylines that just weren't working for him and threw them overboard. 'I think what I had said when I approached people was, you know, here's how I want to tell this story'
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