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Branding, Marketing, Support, Content Governance And How Artificial Intelligence Can Help. Also, How It Cannot | Redefining Society With Christopher Willis

The ITSPmagazine Podcast

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The Con - Chris Willis, CMO of Acrolinx

Chris i on the con my name is chris willis. I'm the chief marketing officer of the company called acrolinx, based out of germany and in the boston area. We are a i for enterprise content, a improvement essentially. So making content higher quality and more effective. And if we automatically change the content that's being written as has a function, r a i, it could potentially, not just change the context of what's being written, but really bum out the writers that are trying to create with their thoughts and ideas. Do we do it right now? No. But there is, i suppose, the future where there is automation around that.

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