Fri. 04/28 – Microsoft Gets Out Of The Mice Business
Tech Brew Ride Home
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Microsoft's Shift from Branded Peripherals to Surface Focus
This chapter explores Microsoft's decision to phase out its branded mice, keyboards, and webcams to focus on the Surface brand. It evaluates the historical significance of Microsoft's role in the peripherals market and considers the implications of this strategic move in light of recent job cuts and challenges in the PC sector.
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Transcript
