#66: Nancy Duarte—How to Crush that Upcoming Presentation
The StoryBrand Podcast
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How to Be a Successful Speaker
Don't position yourself as the hero in the story because when you do that, people start to sense insecurity. People don't want weakness; they want strength. The first thing Nancy says about your audience is: How many old country cups can stack on top of each other? That's a story hook. Get to the point, especially at day and age where you have to do that fast. And we teach people to do that with their brands too. We talk about the sense of life. Open with the problem. And just the confidence that you know what you're doing."
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