THE ECOMMERCE EDGE Podcast with Jason Greenwood cover image

E137: Talking eCommerce Customer Psychology & Zero Party Data w/ Jon Ivanco, Formtoro - At the Coalface Podcast - 30 June 2022

THE ECOMMERCE EDGE Podcast with Jason Greenwood

00:00

Designing experiences that respect customers

Jon describes multi-step pop-ups, unique coupon logic, and reducing bias to observe honest customer behaviour.

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