Cristina Marinucci of Mondelez says We are Living in a Phygital World
BRAVE COMMERCE
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Are You Bringing People Along the Journey With You?
We are constantly asking and stealing with pride to share that across other markets and to learn from them. That's the real benefit of being in global is that a lot of your work's already done for you. You just have to go find it. And then you can find those commonalities and I'll call it transferable skills, what worked and what didn't. So we're looking closely at India and in Brazil. They're doing a lot with that. We also know Click and Collect is where a lot of our retailers are starting to focus on really build out that shopper experience behind before it was just serving urgent need. There's big countries for that, like France, obviously US
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