Mike went from frustrated course launches to a $197/month coaching membership where members stay for YEARS. Here's exactly how he did it - including the borrowed influence strategy that got him 7 cent leads.
Mike Indovina started as a drummer chasing rockstar dreams. Today he runs masteryourmix.com - a membership helping rock musicians create professional recordings from home.
In this conversation, Mike reveals:
• The emotional moment that changed everything (fans telling him his music helped them choose to live)
• The "borrowed influence" strategy that built his email list with 7 cent leads
• Why he got frustrated with course launches and discovered memberships
• How he structures his $197/month coaching membership
• The email from a veteran's wife that put it all in perspective
• His advice for anyone sitting on expertise they could monetize
📚 FREE RESOURCE: Get Mike's Borrowed Influence Strategy + Membership Pricing Framework → https://podcast.stu.me
CONNECT WITH MIKE:
• Website: https://masteryourmix.com
• Coaching Program: https://masteryourmix.com/amplitude
CONNECT WITH STU:
• Website: https://stu.me
• Book "Predictable Profits": https://a.co/d/4GIi1uz
• Instagram: https://instagram.com/stumclaren
• Podcast: https://podcast.stu.me
• Membership.io: https://membership.io
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