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Hannah Elliott on Automotive Industry Trends

Masters in Business

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Trends in Automotive Passion and Collectibles

This chapter examines the evolving landscape of the automotive market, emphasizing the growing enthusiasm for project cars and collectible vehicles. It features discussions on the cultural shift towards driving valuable cars, the impact of Formula 1's increased popularity, and the developments in electric vehicle technology among luxury brands. The chapter combines personal anecdotes and insights on iconic cars, auction dynamics, and the social status associated with collecting automobiles.

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