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Ep. 396: Kathleen Eisenhardt Interview with Michael Covel on Trend Following Radio

Michael Covel's Trend Following

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The Origins of Simple Rules

Kathleen Eisenhart is the author of a new book, "Simple Rules" She and her co-author Don Sol were looking at why some companies could do product after product successfully. They found that it was semi-structured, simple rules that made them differentiates. Kathleen talks about how this phenomenon can be seen in people's everyday lives.

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