The Importance of Matching

We're in a situation now where there's less creation. Why have people stopped creating? I mean, to some degree, if you're satiated and you're comfortable and you're kind of zombied out, it's got to be playing a role as to why creativity is dropped. Today food is more important. Food makes you a little sleepy or you want to rest after eating or you drink some wine with your meal. It's a kind of not offensive, least common denominator thing to talk about compared to say to music. And I think yes, we're still creative, but we're creative and we're overall less dynamic ways.

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