Intro

Over the past 16 years, I’ve worked with nearly 200 first-time investors. From my experience, until they go through our training, most are completely focused on ROI and cash flow. 

Here are some key points new investors must keep in mind:

• You’re not buying real estate—you’re buying a lifelong income stream.
• Vacancy costs can be a killer, so estimating them is critical.
• ROI and cash flow only predict a property’s performance under ideal conditions on the first day of a lifetime hold. They tell nothing about future performance.
• They say “you can only count on today”—Is it true?

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