Marketing: Building Local Relationships

What does it take to launch a successful oral surgery practice straight out of residency? In this episode of Everyday Oral Surgery, we sit down with Dr. Craig Harrison, a recently graduated oral surgeon practicing in Fort Worth, Texas. In our conversation, Dr. Harrison discusses his journey of transitioning from residency to opening a solo practice and shares invaluable insights for surgeons considering the startup route. Hear about his experiences navigating real estate decisions, securing the best financing option, and hiring staff for his practice. Explore the importance of professional networks in building a practice, why finding the right people to work with is vital, and the challenges of starting a practice from scratch. Dr. Harrison also details the benefits of founding your own practice, his marketing strategies, balancing part-time work with building a practice, and more. Join us to learn the fundamentals of entrepreneurship and hear actionable tips for building your dream practice with Dr. Craig Harrison. Tune in now!

Key Points From This Episode:

• Dr. Harrison shares his background, life growing up, and his training.
• Find out why he decided to start his own solo practice and how he got started. 
• Leveraging his network for advice and other resources he found useful.
• Hear about his experience working with Bank of America to secure financing.
• Why Fort Worth was an ideal location and the process of finding the right contractor.
• The challenges of managing construction timelines and dealing with contractors.
• Staffing the practice: hiring through Indeed and leveraging family expertise for recruitment.
• Balancing part-time work while building the practice and lessons from his experience.
• His marketing strategy: build relationships with local dentists and enhance online visibility.
• Advice for residents considering the startup route and the importance of mentorship.

Links Mentioned in Today’s Episode:

Dr. Craig Harrison on LinkedIn — https://linkedin.com/in/craig-e-harrison-ii-dds-md-2b849889/

Dr. Craig Harrison on Instagram — https://instagram.com/chisholmtrailoralsurgery/

Chisholm Trail Oral Surgery — https://chisholmtrailoralsurgery.com/

Baylor University Medical Center — https://bswhealth.com/locations/dallas-hospital

The Startup Dentist — https://amazon.com/Startup-Dentist-Definitive-Starting-Successful/dp/B0BLR5C3JV

Bank of America — https://www.bankofamerica.com/

DHP Surgical — https://www.dhpsupply.com/surgical

Indeed — https://www.indeed.com/

Unreasonable Hospitality — https://amazon.com/Unreasonable-Hospitality-Remarkable-Giving-People/dp/0593418573

Outlive — https://www.amazon.com/Outlive-Science-Art-Longevity/dp/1785044559/

Icarus —https://www.imdb.com/title/tt6333060/

Everyday Oral Surgery Website — https://www.everydayoralsurgery.com/ 

Everyday Oral Surgery on Instagram — https://www.instagram.com/everydayoralsurgery/ 

Everyday Oral Surgery on Facebook —