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Stealth Wealth (Explained)

The ALUX.COM Podcast

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The Benefits of Not Displaying Your Wealth

In times of financial recession, like the ones that we're entering in now, crime usually skyrockets. In London, it's no longer safe to display luxury brands as muggings among the wealthy have become quite common. Rich people start wearing less recognizable, high-tier brands because they still want the comfort and quality of luxury products without the threat of being robbed. And what car you drive also changes. Driving around in your million-dollar-plus supercar has become a liability and dangerous. Thieves will literally take a hammer to your Bugatti in order to rob you.

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