
32 - Modern Ways to Drive Brand Awareness | Demand Gen Live S1 x15
GTM Live
00:00
Is Pipe Drive Thinking About Long Tail C O?
I love the idea of not showing up at any of the trade shows that everyone else goes to. You're marketing all day in places where thy don't even know exist. I think there's a lot of upside in being agile and going in different, different directions. The goal here was not a quantitative. Weren't looking for volume. We were looking for a depth of quality.
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