206 - Marketing's Job Shouldn't Be To Facilitate Sales Doing Sales | The Ungated Marketing Podcast
GTM Live
00:00
The Most Effective Way to Market to Your Target Market?
As a marketer, if you aren't like your buyer. You need to figure out how to orchestrate the content strategy and put people that are experts in positions where you can create the content. And so it's totally feasible to do this. If you're more than a 20 million dollar business, you should have a person that's done your mers job before on your marketing team. It feels like a no brainer to me. I'm not sure why companies don't move that. We were saling to the physicians that i talked about, and we had a a practising physician, nenatologist, that joined our company as the vice president of medical education with us
Play episode from 29:58
Transcript
