What Is an Online Course and Its Pitfalls

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Episode 1826:

Chalene Johnson reveals how to choose a business model that aligns with your lifestyle and strengths, helping you avoid burnout while building sustainable success. She also shares essential strategies for creating and marketing an online course, from validating your idea to structuring content in a way that truly serves your audience. Together, her insights give you the tools to build a business that feels authentic and impactful.

Read along with the original article(s) here: https://www.chalenejohnson.com/business-model/ AND https://www.chalenejohnson.com/succeed-in-online-course/

Quotes to ponder:

“Your business model should reflect the kind of life you want to live.”

“Before you spend months creating a course, make sure people actually want it.”

“Don’t try to include everything you know; give people what they need to get a result.”

Episode references:

Pat Flynn – Smart Passive Income: https://www.smartpassiveincome.com

Kajabi: https://kajabi.com

Thinkific: https://www.thinkific.com

Teachable: https://teachable.com

The Lean Startup: https://www.amazon.com/Lean-Startup-Entrepreneurs-Continuous-Innovation/dp/0307887898

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