
RV E29 - Revenue R&D Importance | Revenue Vitals Live #1
GTM Live
00:00
Self-Reported Attribution Is Not Just for Direct Response Marketing
Self-reported attribution is actually doing what it's supposed to do. It's giving you the insight about where people are hearing about you You're not getting Reddit or podcast or LinkedIn Most likely because it's a function of your overall demand strategy. And so whether you get the data of podcast reddit or things like that or you get all Google and things like that The measurement is showing exactly what you're supposed to.
Play episode from 17:05
Transcript


