#256 - How To Prep Reps Pre-Call And When To Jump In Yourself (Pleasant Middelhof, Convertr)
30 Minutes to President's Club | No-Nonsense Sales
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The Importance of the First Seven Minutes
During this chapter, the speakers discuss the significance of the first seven minutes in a discovery call, where prospects often reveal their purpose for the call. They stress the need for representatives to actively listen and understand the prospect's problem, and recommend role-playing and call analysis to improve reps' response. By focusing on the prospect's purpose, reps can have more effective conversations.
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Transcript
