The Recording Academy is thoughtfully integrating generative AI to improve efficiency, accuracy and fan engagement across the GRAMMYs. David Gregory, CIO of the Recording Academy, describes using AI solutions, machine learning and large language models to streamline the GRAMMY Awards submission and voting process while preserving human oversight and strong AI governance.
Fan-facing tools like GRAMMY IQ, an AI-powered chatbot, enhance grammy.com through interactive trivia and historical insights. Collaborating with IBM and others, the Recording Academy is exploring AI agents and advanced analytics across archives, membership platforms and operations. Their overall vision is to drive innovation balanced with responsibility, creativity and trust.
0:00 Intro
05:01 How GRAMMY IQ elevates the fan experience
06:43 Beyond GRAMMY IQ: The future of AI at the GRAMMYs
12:10 Leading the AI initiatives with caution and clarity
17:43 Driving member value with AI and digital transformation
21:54 Operationalizing AI across the Recording Academy
25:08 What every CIO should know about getting started with AI
27:14 What’s next for AI at the Recording Academy
The opinions expressed in this podcast are solely those of the participants and do not necessarily reflect the views of IBM or any other organization or entity.
