Optimize Your Speaker Webpage and LinkedIn

Wouldn’t it be amazing if speaking invitations just landed in your inbox - and with a speaker fee attached?

The truth is, they can. In fact, many of my own paid speaking gigs (and our clients’ too) have come through inbound strategies - because we’ve intentionally set ourselves up so event organizers find us.

This is Part 2 of my 4-part series on how to land more speaking engagements.

In Part 1, I shared outbound strategies: what to do when you pitch yourself.

In today’s episode, I’m diving into inbound strategies: how to position yourself so speaking invitations come directly to you.

In this episode, you’ll learn:

• What your speaker page and LinkedIn profile must include so event organizers instantly see your credibility.
• Why being active in your local community and industry leads to referrals and repeat invitations.
• How delivering an amazing talk becomes your best marketing tool for stage-side referrals.
• Real client examples who turned one talk into many opportunities.

With the right inbound strategies, you’ll build familiarity, trust, and visibility, so event organizers think of you first when they need a great speaker.

Want help creating your signature talk and positioning yourself to get booked?

• Join our online Thought Leader Academy for step-by-step coaching and a proven process to elevate your message.
• Prefer in-person? Attend our 1-Day Speaking Accelerator in Orlando and walk away with your talk and action plan.

Links:

Show notes at https://www.speakingyourbrand.com/442/ 

Check out my speaker page = https://www.speakingyourbrand.com/carol-cox-ai/ 

Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/

Attend our 1-day in-person Speaking Accelerator workshop in Orlando: https://www.speakingyourbrand.com/orlando/ 

Enroll in our online Thought Leader Academy: https://www.speakingyourbrand.com/academy/ 

Connect with me on LinkedIn: https://www.linkedin.com/in/carolcox

Related Podcast Episodes:

• Episode 441: [Part 1] Booked Without Burnout: A Smarter Way to Land Speaking Gigs
• Episode 422: How to Create a 10-Out-of-10 Keynote that Leaves Your Audience in Awe
• Episode 401: Strategies for Getting Momentum on the Speaking Circuit
• Episode 245: How to Get Selected as a Speaker by Event Organizers

Become Bookable Live Online Workshop - April 15, 2026
If you want to speak more but you’re not sure where to start or your efforts haven’t produced the results you want, I’m hosting a live online workshop called “Become Bookable: How to Get Speaking Invitations” on Wednesday, April 15th.

A lot of brilliant women assume they just need to pitch themselves more. But the real reason speakers get invited isn’t because they pitch harder — it’s because they’re positioned as bookable.

In this 3-hour interactive workshop live on Zoom, I’ll show you how speakers actually get invited — and help you clarify the positioning that makes event organizers say yes.

As a podcast listener, use the coupon code “Podcast100” to save $100 on your registration.

Learn more and register at https://www.speakingyourbrand.com/bookable