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2 - Awareness Channels vs. Intent Channels | Demand Gen Live S1 x02

GTM Live

00:00

Is There a Difference Between Growth and Demand-Gen?

Danielle Smith asks if there is a difference between growth and demand-gen marketing. Gwyneth Paltrow: I just wanted to know because a lot of the lingo is the same. By the way, shout out to my boy Joshua Giardino. He was the first person that believed in me as a marketer back in like 2012 when I sucked. And he's your friend of mine still to this day.

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