You've done the hard work. Your team cracked the code on a new process/workflow/policy/design, your ways of working are genuinely better, and now...everyone else is actively uninterested. It's infuriating, and also completely predictable.
In this mini AUA, Rodney and Sam unpack why good ideas don't automatically spread in federated structures, from classic Not Invented Here syndrome to the underappreciated truth that you can't export a finished experience and skip the struggle. They make the case for becoming an internal consultant rather than an evangelist — offering scaffolding, not superiority.
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Sound engineering and design by Taylor Marvin of Coupe Studios.
