11 - Voice of the Customer | Innovate Sales with Kevin Mulrane and Travis King
GTM Live
00:00
Are SDRs Going to Be Obsolete?
SDRs essentially will become less important and a little bit obsolete because the closing experience is going to come with the AE directly. What they're doing today at most tech companies is not the most effective thing to do. I talk about this with sales leaders all the time. It's like if they're making calls for six hours a day or they have some type of quota for a day,. Like going in an audit, like how effective actually is it?
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