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Hannah Elliott on Automotive Industry Trends

Masters in Business

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Navigating Car Interior Innovations

This chapter explores the balance between high-tech functionalities and classic controls in car interiors, highlighting specific models like the Mercedes S-Class and Ferrari Roma. It critiques the growing reliance on software interfaces that may compromise safety while advocating for a mix of modern technology and tactile elements. Additionally, the discussion covers automotive trends, electric vehicle performance, and personal experiences, including reflections on safety and accountability after a car accident.

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