Scratching the Surface cover image

81. Cameron Tonkinwise (2018 Rerun)

Scratching the Surface

00:00

The Importance of Experimentation in Commercial Design

There should be so much more experimentation design when they just should be tons of experimentation but the experimentation should not be merely aesthetic it should be a static gun. Design is about building new worlds that's how you actually use your craft deep expertise in getting agency that create alternative future I love that.

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