The Football Ramble's Guide To... Modern Transfers
Football Ramble
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What's Ap?
Social media has completely changed the game, certainly in terms of twitteringto a lesser extent, incigram. The speed with which deals move within the game is worth looking at as well because so much business now is done on what's ap. I think stories are leaked and it's like transfer tussles and er, you know, like bidding wars. It's just about driving those prices up. But i think that the modern agents understand this a lot more than we perhaps give them credit for. And yes, to think thatthat football is not immune to fake news, o absolutely. We do also see, you know,. there's this kind of phenomenon at the moment where people
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