How to Design a Dating App for Queer Women

Robin Eckstin is the founder of dating app Her, which was founded by and for queer women. When Robin first had the idea for Her back in 2013, there weren't as many options out there. The biggest learnings that we had was like one, most women aren't looking for casual sex. Most of our users were arranging dates five to seven days in advance. It just changed how they thought about the design of the app.