When to Build First-Party vs. Third-Party Integrations

In this episode, Carlos Gonzalez de Villaumbrosia interviews Noam Lovinsky, Chief Product Officer at Grammarly, the AI-native productivity platform with over 40 million daily active users and $700 million in annual revenue.

Grammarly began as a trusted writing assistant, but it’s now redefining productivity at scale. With the recent acquisitions of Superhuman, the lightning-fast AI-powered email client ($825M), and Coda, the flexible doc-based workspace tool, Grammarly is evolving into a full-stack AI productivity platform. This expansion signals a bold product vision—one that positions Grammarly at the center of modern knowledge work.

Noam leads Grammarly’s product organization with a focus on combining human expertise with AI agents to unlock next-level collaboration. In this episode, he unpacks the strategy behind Grammarly’s product evolution, how they’re designing extensible systems for third-party developers, and why the future of work is not just AI-assisted—but AI-augmented. He also shares how his teams balance speed and scale, and what it takes to build high-performing product orgs around a radically expanding vision.

What you’ll learn:

• Why Grammarly is moving beyond writing to become a full AI-native productivity suite.
• The product rationale behind acquiring Superhuman and Coda—and what’s next.
• How Grammarly’s extensibility strategy is creating a powerful product moat.
• Noam’s approach to building teams that combine human judgment with AI agents.
  
  

Key Takeaways 👇

• AI-Native Productivity: How Grammarly is leveraging agents and integrations to expand beyond writing into email, docs, and more.
• Product Strategy in Action: Noam’s thinking behind major acquisitions and platform expansion.
• Scaling Great Teams: Why high-impact teams need both principled thinking and flexible systems to thrive in fast-moving environments.

This episode is brought to you by Persona, the adaptable identity platform that helps businesses fight fraud, meet compliance requirements, and build trust. These days, it's easier than ever for fraudsters to steal voices, faces, and identities. That's where Persona comes in; helping leading companies to securely verify individuals and businesses worldwide, providing flexible building blocks to create tailored verification flows that maximize conversion while minimizing risks.
Whether you work at a startup or large enterprise, you can get started for free here:  https://withpersona.com/productschool

Credits:
Host: Carlos Gonzalez de Villaumbrosia
Guest: Noam Lovinsky

Social Links:

• Find out more about Product School here
• Follow our Podcast on TikTok here
• Follow Product School on LinkedIn here