Is HEIF a Better File Format Than JPEG?

HeIF is a better editable file in terms of compression versus raw. I do think Apple bring it into their smartphones now has brought it to the masses and it is a lot more acceptable. The question is, will Google bring it to theirs? Will Android start saving in HEIF themselves? All right, moving on, we've got Ethan Duncan, 17 years old. What about Steven Woude, you Jared? And what was your guys first impression of each other?