Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing cover image

Building Collegiate Sports IT from the Ground Up - J.P. Williams, Texas Tech Athletics

Sports Geek - A look into the world of Sports Marketing, Sports Business and Digital Marketing

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Hiring for Personality and Game-day Preparation

J.P. describes hiring for communication skills, checklists and preparing staff for high-pressure game-day scenarios.

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