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LL COOL J on Bringing Back the "Rock The Bells Festival" | Alex Newell on History-making role in "Shucked"

CBS Mornings on the Go

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The Importance of Dreams

Rock the bells is dedicated to celebrating elevating culture and we have content commerce and live experiences. We connect the brands to the fans so like a lot of brands they may want to talk to the hip hop community they come to rock the Bells. When they really want to celebrate hip hop they come to Rock The Bells. There really is no limit and I say dreams don't have deadlines because it's true you have people watching the show who have things that they've been thinking about doing but that fear maybe that little second thought has kind of hindered them from going forwardyou got to push past.

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