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TheSkimm: How Carly Zakin and Danielle Weisberg built an email empire

This Is Success

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You Don't Need That Many People, You're Not a Busted Scale

I think for a long time there's been a trend of, you need to have youn face, because two billion monthly active users. We would much rather say we have five million people that we activate, and we can get them to pay for a subscription prod af. And i think that's where why we've always been kind of our own category. I think we always knew who we were, we always knew what we were building as a company.

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