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Rerun: GE Through World War II

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Light Bulbs - The Next Big Thing

The phoebus cartel was a global agreement about the manufacture and sale of light bulbs. The group determined that the useful life of a light bulb should be one thousand hours. This is called planned obsolescence, and it's a pretty shifty way to ensure continued success. G e itself did not own interests in nearly all of the companies that were members of the cartl.

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