RV E36 - How AI Will Impact B2B Content Marketing | B2B Content Strategist Podcast with Amy Woods
GTM Live
00:00
The ROI of Individual Pieces of Content
Jim Boulden: I saw a LinkedIn post that you put out the other day, and you were talking about measuring the ROI of individual pieces of content. You likened it to, you know, if somebody does one bicep curl in the gym and then likens theROI of a bicep curls to the overall ROI of going to the gym and trying to get in shape. Considerable amount of hard work and consistency and evolving and what got you here won't get you them and tell it as well.
Play episode from 25:57
Transcript
