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Designing thoughtful public services / Chelsea Mauldin / Episode #67

Service Design Show

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The First Memory of Service Design

Chelsea Malden is the executive director of the Public Policy Lab or an innovation lab for government based in New York City. The first time that she ever made a journey map was actually in 2003 and we didn't know to call it service design, but my colleagues and I were working on a project about the yellow taxi cab. We ended up doing a mapping of the taxi driver's experience connected to the taxi passengers experience.

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