Episode 420 of The VentureFizz Podcast features Megan Lanham, CEO & Co-Founder of Rithmm.
The betting industry has exploded over recent years. Apps like Kalshi now make it possible to bet on pretty much anything, like what companies will go public this year or where the Taylor Swift and Travis Kelce wedding will take place… but, let’s face it… this industry is driven by sports betting.
Last year, per ESPN, the sports betting industry hit a record $16.96B in revenue… yowza. And according to the American Gaming Association, Americans are expected to legally wager over $3B on March Madness alone!
Professional sports betters have a team of quants running models all day long which is their competitive advantage. So, what if there was an app that gave you, the every day consumer, the same competitive advantage?
Meet Rithmm…the AI-powered sports betting platform that surfaces the top betting opportunities backed by predictive models and explained by data. It’s not just what to bet, but why. It’s like having your own data science team in your pocket. The company has raised $8.75M in funding.
In this episode of our podcast, we cover:
* The state of the industry of sports betting and why parlays are your worst enemy.
* Megan’s background growing up in Illinois and playing basketball in college and then coaching D1 for a decade.
* Joining a life sciences staffing company at the ground level, scaling to an acquisition and moving into a CEO role.
* The decision to head to MIT Sloan for her MBA and how it inspired her current startup.
* All the details on Rithmm and a demo of the app.
* Acquisition strategies for attracting users.
* Entrepreneurial advice for women founders.
* What success looks like for Rithmm.
* And so much more!
