347: Marketing Metrics that Move the Needle
Renegade Marketers Unite
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How to Approach Attribution in a CMO Huddle
Sien: We're using visible, a not-to-be-concuse of visible, which was our event spend very yesterday. Kallad: Our sales force instance, like many other folks, is quite messy. So there's a lot of cleanup efforts that are underway. Sien: If you're a B2B CMO, you happen to be watching this show. And if you can share and care and dare with the best of them, check out CMOHuddles.com.
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