Is There a Binary Choice Between Free Trial or Demo?

On the 11th installment of Demand Gen Live, Chris Walker and Gaetano DiNardi do another live teardown - this time analyzing a company's LinkedIn Ads. Chris shares what he would do differently if he was running them, and gives guidance for others who are looking to push content through paid social channels. As always, we hosted a live Q&A and answered product and SEO related questions. Chris and Gaetano chose one company they see doing demand gen particularly well and dove into the details, as well as with a company whose demand gen might be lacking. 

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